Facebook is often criticized for privacy holes, unstable API and proprietary standards, but in spite of that, everybody seems to be on Facebook these days. At least once a week this previously student-only network appears in the top news headlines on the Web and in print. Although it’s a common fact that Facebook can be used for business and every new feature causes much buzz in professional circles, the ways it can fit into a freelancer’s promotional activity are still not universally known.

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